Smart Agriculture in Crop Production: Tools, Data and Practical Applications – Part 2

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🎧 This episode of TECHCOACH Talks is presented in Finnish.

In this second part of TECHCOACH Talks, host Maria Suomela continues the discussion with Juha Sohlo from ProAgria and Jaakko Laurinen from Mtech Digital Solutions, exploring how smart agriculture supports everyday decision-making in crop production.The conversation focuses on the role of agricultural advisors, the skills needed to support farmers in adopting smart farming technologies, and how data can be transformed into practical actions on the farm. Through examples such as NDVI maps, precision nutrient management and field-specific decision-making, the guests demonstrate how even simple digital tools can improve productivity, profitability and sustainability.The episode also addresses common misconceptions about smart agriculture, the importance of continuous learning, and why curiosity, practical experimentation and expert support are essential for successful technology adoption.